So, after the last post on my ebook venture, I have a few thoughts:
I haven’t yet decided to go all out indie, so don’t think that I am. All I’m doing right now is putting out a couple of my short stories, mostly so I can learn hands-on how the epublishing process works (and make all my mistakes with something that isn’t a full-length novel).
I write mostly space opera and science fiction adventure, and those are apparently selling pretty well. I don’t know about horror or epic fantasy, so to all you horror / epic fantasy friends of mine, realize that my experience might not be your experience.
After looking into DBAs, LLCs, business licenses, and taxes, I’ve decided not to register as a business or set up a separate account for this venture–at least, not until I sell more than $500, which from what I understand is when the IRS requires Amazon to start reporting earnings (I could be wrong; I’m not a lawyer). Again, I’m not doing this for the money right now, more for the experience and to learn how to do it.
Why, then, am I putting together a formal business plan? Well, it’s more of a self-discipline thing; as a writer, I am in the eyes of the world a self-employed owner of a small business, so I want to discipline myself so that I can be successful as such.
And honestly, I think this is very exciting. I’ve found, over the past year, that I’m the kind of guy who would rather work for himself or as an independent contractor than work for a corporation and take a salary–firstly, because I believe that the corporate paradigm is fundamentally evil, and second, because I enjoy the independence, the control over my livelihood, and the adventure of being an entrepreneur.
Anyhow, my CS friend Bryan is going to help me figure out how to publish on Kindle this Tuesday, so my short story “Memoirs of a Snowflake” will probably go live that afternoon. As for “Decision LZ1527,” I’m probably going to spend some money on the cover art, which means figuring out contracts, payments, pricing, etc. My my goal is to put it out sometime in April, though, and between now and then, I might put up something else. So keep an eye out!
Nothing wrong with a business plan. What about marketing, though? That’s the ticket. I think a lot of people are using the informal networks of “Indie” authors to generate a marketing network, but I don’t know if that’s actually nurturing the readership markets themselves.