O is for Online Presence

When you’re an indie author, your business exists almost exclusively on the internet. Chances are that ebook sales make up the bulk of your revenue, and those are entirely online. And without the backing of a major publisher, you probably aren’t going to get many books into bookstores (although it is possible). Most of your… Continue reading O is for Online Presence

N is for Noise

With all the millions of books out there, and more coming out each year, is it getting harder for authors to market their books? Since anyone can publish a book now, is all that noise drowning out new voices? It’s tempting to think that way, especially when you’re just starting out as an indie author.… Continue reading N is for Noise

M is for Marketing

Whenever indie writers get together to talk shop, the discussion almost always turns to marketing. How to sell more books and get more readers–that’s what everyone wants to know. Honestly, I’m not much of a marketing expert. My approach to marketing can basically be summed up in one sentence: “figure it out later.” That is… Continue reading M is for Marketing

L is for Launch

How important is it to have a massive book launch whenever you release a new book? I think the answer to this question varies from genre to genre. For the more mainstream genres where word of mouth is driven by general popularity, such as romance or thriller, it’s probably fairly important. For more niche genres… Continue reading L is for Launch

J is for the Joys of Self-Publishing

Brandon Sanderson teaches an English class at Brigham Young University, and I was one of his students back in 2008 and 2009. At LTUE this year, he asked me to come in and speak to his class about what it’s like to be an indie writer, so I prepared a short ten minute presentation on… Continue reading J is for the Joys of Self-Publishing

I is for Indie

I first started self-publishing in 2011, when “self-published” was still a dirty word. Back then, we called ourselves indies in order to escape the stigma–or mitigate it, at least. And that led to a war between us and the publishing establishment over the meaning of the term “indie.” If it sounds dumb, that’s because it… Continue reading I is for Indie

H is for Hybrid Author

Is it worth seeking traditional publication if you’re an indie writer? Are there advantages to going with a legacy publisher after you’ve published yourself? A lot of writer throw around the word “hybrid” as if that’s their ultimate goal–the thing that’s going to make their career. A hybrid author is an author with their feet… Continue reading H is for Hybrid Author

G is for Genre

Are there certain genres that indie writers should write in if they want to be successful? Are there other genres that they should avoid? This is one of those pieces of common wisdom that really irks me, and not just because I write in a genre (science fiction) that isn’t as mainstream or popular as… Continue reading G is for Genre